NORLA ACADEMY / PLAYBOOK

Launch copy with one approval

A product page section, a customer email and three social posts, every claim traced to a fact sheet, approved by a person once.

Launch content pipelineAny plan (4 agents)About 45 minutes the first time

What you need

Template: Launch content pipelineBuilt-in template · included with every plan. Pick it under “Start from” when you create a workspace.See the template
An active Orchestrator planAny plan (4 agents). Templates run only inside Orchestrator; the trial works for a first run.Compare plans
Course: Build & Launch AI AgentsTeaches the method behind this playbook: 4.5 hours · On demand. Optional, but the checks below come from it.View the course

The brief to paste

Replace every bracket. The agents use nothing you do not put here.

Prepare launch content for [feature]: a product page section, a customer email and three social posts. Audience: [who]. Facts the agents may use: [paste the fact sheet, one fact per line with its source]. Do not claim: [list]. Tone: plain, specific, no hype.

Steps

1
Create the workspace from the template
Workbench → New workspace → Start from “Launch content pipeline”. Keep the four agents as they are for the first run.
2
Paste a fact sheet into the brief
The Researcher only uses what the brief establishes. Put every fact on its own line with where it comes from; anything missing becomes an open question instead of an invented claim.
3
Run on the brief
The run goes Researcher → Brief writer → Copywriter → Reviewer. The Reviewer may send the draft back once on its own before you see it.
4
Decide at the approval point
Read the Reviewer’s decision and the line-level notes. Approve to finish, or return with a note that names the lines to fix; the run stops and can be retried from that step.
5
Export the log
Export the run log as a text file. It records every input, output, return and your decision, which is what a colleague needs to check the copy later.

Where a person decides

Before the copy is final: the Reviewer’s decision arrives with the draft and the fact list; you approve or return.

Before you trust the output

Every claim in the draft appears in the fact list with a source.
Open questions are still marked as open in the copy, not resolved by the Copywriter.
The three social posts do not add a claim the page section does not make.

What this does not do: The system does not verify the fact sheet itself, check usage rights or publish anything.

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