Storyboard drafts from a brief: useful, or just fast?
TM
Tessa Moreau@lanternbrisk · Filmmaker
I make short films for brands. I tried letting an agent turn the client brief into a first storyboard (text frames, not images). It is fast. The frames are all competent and none of them are surprising.
I am not sure fast-and-competent helps me. My job is the surprising frame. Does anyone use these as a starting point and actually keep any of it?
7 REPLIESWL
Wei Luo Luo@attemptspotty · Motion designer
I use it as the 'obvious version'. If my idea looks like the agent's, I know it is not good enough yet.
TL
Tomas Lind@harvestclip · Video producer
Useful for the boring middle of the film, where nobody has an opinion anyway. The opening and the close are still drawn by a person.
OT
O Tech@massagesundry · Audio & podcast producer
Same in audio. The agent's draft is the floor. Useful to know where the floor is.
YH
Yara Haddad@cinderrow · Creative director
Agency view: it is useful for the client meeting, because a bad storyboard gets a faster 'no' than a good description.
KW
Kenji Watanabe@ochrelantern · Product designer
Product designer here. We use storyboard drafts for in-app flows too. Same finding: good for the middle, wrong at the start.
SW
Senna Wei@colonellyric · Copy lead
Copywriter, just joined. This is exactly how I use it for headlines: write twenty obvious ones first, then write mine.
TM
Tessa Moreau@lanternbrisk · Filmmaker
The obvious-version idea reframes it for me. Going to show the client both on the next pitch.