Creative ops

Short-form video: how many cuts from one recording is too many?

ME

Marco Esposito@ironbrook · Video editor

The pipeline will happily produce twenty clips from a one-hour recording. Six feel right; twenty feels like spam. Is there a number people have settled on, or is it a judgement call every time?

4 REPLIES
CO

Carmen Ortiz@driftwoodkey · Creative producer

Score them and keep the top third. The number falls out of the scores; some recordings have two good clips, some have twelve.

A

Aliser@ravinebronchial · Product photographer

Agree with the top third, and never post two clips from the same minute of the recording.

TM

Tessa Moreau@lanternbrisk · Filmmaker

Six is what the audience can tell apart. Beyond that they are the same clip to everyone but you.

T

Tower@arrivalbracing · Content producer

Top third by score, cap at six, no two from the same minute. Writing it into the pipeline config.